Expertise

Research Interests

  • E-Commerce
  • Consumer Behavior
  • Healthcare Marketing
  • Customer Relationship Management (CRM)
  • Customer Experience Management (CEM)

Link

Organizational Affiliations

Decision Sciences and Marketing, Robert B. Willumstad School of Business, Adelphi University

Robert B. Willumstad School of Business, Adelphi University

Adelphi University (United States, Garden City)

Education

Consumer Behavior
2009, PhD, Purdue University
Consumer Studies
2005, MA, Seoul National University, South Korea
Business Administration
2003, BBA, Seoul National University, South Korea
Consumer Studies
2003, BA, Seoul National University, South Korea