Postum's Fork in the Road

Journal article

Arlene Peltola and Graziela Fusaro

Journal of Business Cases and Applications, Vol.22

01/01/2018

Abstract

Digital Measures

Business

20 Record Views

Title: Postum's Fork in the Road
Creators: Arlene Peltola (Author) - Adelphi University
Graziela Fusaro (Author)
Publication Details: Journal of Business Cases and Applications, Vol.22
Publisher: Journal of Business Cases and Applications; Journal of Business Cases and Applications
Academic Unit: Decision Sciences and Marketing
Resource Type: Journal article
Honors/Awards/Prizes: Digital Measures
Record Identifier: 991004223212406266